Friday, August 19, 2011

The importance of a good UI

The most popular job board for startups nowadays seems to be the one by hasgeek. There have been other startup job boards around for a while, but the hasgeek job-board seems to have positioned itself as the defacto job board for startups. In fact, I have seen job  posts by companies like Akamai, which is a testament to the popularity.

What were the reasons that in a short span of time it has become the leading job board for startups and geeks? One is of course, it is FREE. This is in contrast to job board which charges you $10 for 30 days. But I have a feeling that the stickiness factor of the hasgeek job board is its UI. Displaying job posts as sticky post-its is something which leaves an impression on the mind of any visitor.

The underlying features are nothing different. The fields are pretty standard and the data you enter at is what you would enter at any other job board. Perhaps the ability to tweet the job and spread the word is critical as well, but my hunch is that the decisive factor is the UI. 

Posted via email from Random thoughts about tech and entrepreneurship

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